A. FILM
B. PRESS
C. OUTDOOR
D. RADIO
E. FILM CRAFT
F. DESIGN
G. INTERACTIVE
H. CREATIVE USE OF MEDIA
I. PR-PROJECTS
J. MARKETING SERVICES PROJECTS
K. ADVERTISING CAMPAIGNS
LM-A-09-01. Dubstep
Agency | AnyBodyHome |
Creative head | Mihail Perlovsky |
Author of idea | Alexandra Shusharina |
Product | KIA |
Description | Objective: to catch the attention of the Y generation, which has emotional, fast, visual thinking and doesn’t like to concentrate too much. Idea: we made a modern music video with no classic plot engaged. The video is based on the exclusively recorded DJ track in Dub Step style, where the car is an offline browser, filled with what you see, know and feel. |
Team members | Alla Botvich - senior art Director Nina Vilisova - art Director Olga Aziukina - art Director Alexandra Shusharina – copywriter prodaction DAGO Director Jimmy Diebold Artist-producer Sergey Podzolkov Художник-постановщик Сергей Подзолков |