A. FILM
B. PRESS
C. OUTDOOR
D. RADIO
E. FILM CRAFT
F. DESIGN
G. INTERACTIVE
H. CREATIVE USE OF MEDIA
I. PR-PROJECTS
J. MARKETING SERVICES PROJECTS
K. ADVERTISING CAMPAIGNS

G-03-07. Dakar through your eyes

AgencyArticul Media
Creative headMaryana Sheynina
Author of ideaEgor Aristakesyan
ProductThe "Dakar 2013" project
DescriptionIn order to advertise the "Dakar 2013" project, which aims to tell that the "VTB Russia" brand supports the KAMAZ-master Racing Team, we have created a banner with a participation effect which inserted the video stream from the race track right at that moment. The race can be watched right through the banner.
Full description of the project can be found here articulmedia.ru/festivals/2013/kmfr/dakar_banner/
Team membersOlga Skvoznova - Senior Manager in Client Service Department
Alexander Obanin - web-designer