A. FILM
B. PRESS
C. OUTDOOR
D. RADIO
E. FILM CRAFT
F. DESIGN
G. INTERACTIVE
H. CREATIVE USE OF MEDIA
I. PR-PROJECTS
J. MARKETING SERVICES PROJECTS
K. ADVERTISING CAMPAIGNS
G-06-37. Beer Tour
Agency | Prodigi |
Creative head | Vitaliy Tkach |
Author of idea | Vitaliy Tkach |
Product | Staropramen |
Description | Our goals were to grow Staropramen Facebook community, to emphasize the basic brand message – “Feel the spirit of Prague” and to create a long-lasting user interaction with branded content staying within the key topic of our community – “Beer and Food”. We decided to give users an opportunity to visit the best pubs of Prague with their friends via a Facebook application. |
Team members | Creative Director - Vitaly Tkach Art Director - Svitlana Baran Designer - Marina Podstrigich, Viktoria Martyniuk Copywriter - Marco Sharyi Account Director - Vasyl Dzesa Account Manager - Mykola Mykal |