A. FILM
B. PRESS
C. OUTDOOR
D. RADIO
E. FILM CRAFT
F. DESIGN
G. INTERACTIVE
H. CREATIVE USE OF MEDIA
I. PR-PROJECTS
J. MARKETING SERVICES PROJECTS
K. ADVERTISING CAMPAIGNS
G-07-12. Felix club
Agency | Adwatch Isobar |
Creative head | Maxim Bobrov |
Author of idea | Alexander Kukhtin |
Product | cat food Felix |
Description | We united cat lovers under one roof. Before we started our online club all communication was happening on small resources, cat owners was disconnected. Brand helped, treated, amused, gave prizes and did it on the basis of vital insights of owners. That's why all activity on the site became very popular. felix-club.ru/ |
Team members | Marina Raskladka – account manager, Alexander Martinov – project group head, Marina Kirina – project manager, Michael Gluhov – illustrator, Dmitriy Gavrikov – designer, Daria Konstantinova – account group head |