A. FILM
B. PRESS
C. OUTDOOR
D. RADIO
E. FILM CRAFT
F. DESIGN
G. INTERACTIVE
H. CREATIVE USE OF MEDIA
I. PR-PROJECTS
J. MARKETING SERVICES PROJECTS
K. ADVERTISING CAMPAIGNS
I-03-13. Persons under the feet
| Agency | Streetart |
| Creative head | Евгений Фатеев |
| Author of idea | Slava PTRK |
| Product | charity fund "Sky" |
| Description | The task - to draw attention to the problem of homelessness in Yekaterinburg and the activities of the charity fund "Sky" The problem - In recent years, a trend: people are becoming homeless at the age of 70-80 years. Earlier, in the 90's, found themselves on the streets released from imprisonment, the current situation is a bit different. We made photo of homeless of Yekaterinburg. This photographs were plotted on canvas by transparent adhesive tape. Than this canvases was placed in a crowed places – railway station, cinema and subway. People didn’t notice, walked on these canvases and left traces of dirt thereby eventually manifested portrait. |
| Team members | Project manager - Anna Klets Creative director - Evgenyi Fateev Author of the idea, the artist - Slava PTRK Photographer - Vladimir Abikh The designer of the project - Nikita Kolmogorov Operators: Albert Gabsatarov, studio Big Bag Films, DsVideo. Composer - Edward Malov |
