A. FILM
B. PRESS
C. OUTDOOR
D. RADIO
E. FILM CRAFT
F. DESIGN
G. INTERACTIVE
H. CREATIVE USE OF MEDIA
I. PR-PROJECTS
J. MARKETING SERVICES PROJECTS
K. ADVERTISING CAMPAIGNS

J-02-12. G-drive Racing Championships

AgencyBradberry
Creative headNigamatullina A.
Author of ideaIvanova O.
Productnew premium fuel G-drive
DescriptionHow could we get together 36 serious men on a weekend when it’s 18 degrees below zero?
- Give them cool cars and fill the tanks with super fuel!
- Invite beautiful cheerleading girls!!
- Pump up the place with high quality music
- Give the microphone to the most respectable car expert of the city
- Send the participants to guess codes, look for treasures and shoot the enemies...
Team membersIvanova O. - head of event marketing and PR department
Nigamatullina A. - head of event-devision
Menshikov A. - creative director
Shihova N. - event-manager
Alexandrova Y. - senoir account manager