A. FILM
B. PRESS
C. OUTDOOR
D. RADIO
E. FILM CRAFT
F. DESIGN
G. INTERACTIVE
H. CREATIVE USE OF MEDIA
I. PR-PROJECTS
J. MARKETING SERVICES PROJECTS
K. ADVERTISING CAMPAIGNS

A-13-12. YOU ARE. YOU CAN. Gints

AgencyMOOZ!
Creative headEriks Stendzenieks
Author of ideaEriks Stendzenieks
SeriesYOU ARE. YOU CAN.
ProductCitadele Bank
DescriptionYou are = You can. In other words, you exist, therefore you are able to. The core essence of Citadele Bank. The only true local bank in Latvia. The underdog in terms of size, access to money and all resources of advertising. Despite that Citadele is one of most successful and inspirational examples in Latvian business for past decade. You are = You can. So we started with most obvious yet shocking. Paralympic team. If those guys being paralyzed, blind, deaf can qualify for Olympics, I want to hear your argument why you can't do it/afford it/own it.
Team membersCreative Director - Eriks Stendzenieks
Art Director - Mareks Hofmanis
Account Director - Sabine Rapa
Account Manager - Arta Leite
Photography - Edgars Jurjans