A. FILM
B. PRESS
C. OUTDOOR
D. RADIO
E. FILM CRAFT
F. DESIGN
G. INTERACTIVE
H. CREATIVE USE OF MEDIA
I. PR-PROJECTS
J. MARKETING SERVICES PROJECTS
K. ADVERTISING CAMPAIGNS
LM-A-17-01. Happy holidays!
Agency | DDB Latvia |
Creative head | Una Rozenbauma, DDB Latvia creative director |
Author of idea | Una Rozenbauma, DDB Latvia creative director |
Product | AirBaltic |
Description | Most companies use centuries-old imagery for their Christmas greetings. airBaltic serves multicultural markets, where traditional images do not appeal to all societies. A story that would appeal to all was chosen for the development of airBaltic’s Christmas greeting. We also released it in an environment familiar to all air passengers - airport security, resulting in the world's first x-mas x-ray greeting - a hearty story with deep meaning. |
Team members | Creative director: Una Rozenbauma Account director: Nora Kirta Account manager: Ilze Upeniece Art director: Kunti Berzinska Copywriter: Reinis Piziks Programmer: Warp Strategic director: Edgars Petersons |