A. FILM
B. PRESS
C. OUTDOOR
D. RADIO
E. FILM CRAFT
F. DESIGN
G. INTERACTIVE
H. CREATIVE USE OF MEDIA
I. PR-PROJECTS
J. MARKETING SERVICES PROJECTS
K. ADVERTISING CAMPAIGNS

C-02-06. Peach

AgencyOgilvy&Mather Ukraine
Creative headAlexandra Doroguntsova
Author of ideaOgilvy & Mather Ukraine
SeriesDrink fruits!
ProductChumak juice
Description“Chumak“ is a Ukrainian producer of food products. This spring they launched fruit and vegetable juices with a product campaign. It suggested that “Chumak” juice is a liquid fruit itself.
Team membersAlexandra Doroguntsova — Creative Director
Taras Dzendrovskii — Head of Art
Tatiana Shapoval — Art Director
Evgeniya Dzyubenko — Copywriter
Irina Pigal — Producer
Jana Karymova — Account Manager
Victor Ishkov — Account Supervisor