A. FILM
B. PRESS
C. OUTDOOR
D. RADIO
E. FILM CRAFT
F. DESIGN
G. INTERACTIVE
H. CREATIVE USE OF MEDIA
I. PR-PROJECTS
J. MARKETING SERVICES PROJECTS
K. ADVERTISING CAMPAIGNS
C-16-23. Taxi-drivers
Agency | AnyBodyHome |
Creative head | Mihail Perlovsky |
Author of idea | Ilya Chekalev |
Series | Taxi-drivers |
Product | anti -alcohol campaign |
Description | All of us have encountered a taxi-driver repeatedly: a favorite chanson, smoky salon, ribbons or another decorative things on the front mirror, the irrepressible desire to communicate, and often, the account is not in your favor. Yes, most of them are not angels. But every taxi-driver will save you from a deadly disaster - driving being drunk. We showed the typical taxi-drivers, as they are in the raw and encouraged people still use their services in spite of light inconveniences. |
Team members | Ilia Chekalev - strategic Director Alla Botvich - senior art Director Olga Aziukina - art Director Alexandra Shusharina - copywriter |