A. FILM
B. PRESS
C. OUTDOOR
D. RADIO
E. FILM CRAFT
F. DESIGN
G. INTERACTIVE
H. CREATIVE USE OF MEDIA
I. PR-PROJECTS
J. MARKETING SERVICES PROJECTS
K. ADVERTISING CAMPAIGNS
D-02-10. Discounts are working!
Agency | GODO |
Creative head | Igor Birukov |
Author of idea | Ivan Shelahanov |
Product | Shop of clothes and footwear |
Description | Idea: advertisement is styled as an announcement of the recruitment of staff and is based on wordplay. The list of non-existing jobs, which are composed of two parts: the real and unreal. With the expansion of the range and the complete elimination of staff, for a permanent job in the shop, "Skidochka" requires: (Then follows a list of non-existent jobs. Play on words) Regulator of falling prices. Varnisher discounts. Minder tsenotochilnoy machine. Rasprodazheved. Dolbezhnik margins. Test-level sales. Recovery in prices. Fitter cheap. dryer price tags. Appraiser markdowns. Engineer seylopatolog. "Skidochka” Shop of clothes and footwear - our discounts ... work! |
Team members | Alexey Sidortsev - sound |