A. FILM

B. PRESS

C. OUTDOOR

C-2. Soft drinks

C-3. Alcoholic and low alcoholic beverages

C-4. Goods and services for the home

C-5. Home furnishing & appliance

C-6. Audio, video equipment, electronics, office equipment

C-7. Health & Beauty

C-8. Fashion and other consumer goods

C-9. Vehicles and transport services, car

C-10. Tourism and travel, entertainment, culture and sport

C-11. Consumer & retail services

C-12. Communication products & services

C-13. Financial& Business services

C-14. Self promo of advertising agencies and media

C-15. Corporate & image-building ads

C-16. Social advertising and charity

C-17. Different types of non-standard advertising out of home

C-18. Digital outdoor (interactive posters, etc)

D. RADIO

D-1. Food & Beverage

D-2. Manufactured goods

D-4. Self promo of advertising agencies and media

D-5. Social advertising and charity

DC-1. Copywriting, art writer

DC-2. Music and sound design

DC-3. Actor (announcer) work

E. FILM CRAFT

E-1. Production

E-5. Copywriting

E-6. Music and sound design

E-7. Special effects and computer graphics

E-9. Acting / Dialogue or monologue

F. DESIGN

F-1. Corporate Identity

F-3. Posters and billboards

F-4. Postcard, brochure, booklet

F-5. Multipage publications

F-6. Illustration, including magazine cover

F-7. DM-materials and original business gifts

F-8. Packaging Design

F-9. Design in an urban environment, design of stands and interiors

F-10. POS-design and materials

F-11. Design websites and banners

G. INTERACTIVE

G-1. Commercial sites

G-2. Non-profit Internet projects

G-4. Online Campaign

G-5. Viral campaign

G-6. Other interactive communication tools

G-7. Interactive craft: design

G-8. Interactive craft: copywriting

G-9. Interactive craft: video/audio

H. CREATIVE USE OF MEDIA

H-1. Media solution for TV, radio, cinema

H-2. Media solution for print media, transportation, outdoor advertising

H-3. Digital media solution

H-4. Special events, sponsorships, promotions

H-5. Non-traditional and ambient media

H-6. An integrated media campaign

I. PR-PROJECTS

I-1. Marketing PR

I-2. Corporate PR

I-3. Social and Political PR

I-4. Digital PR

I-5. Non-traditional PR-projects

I-6. Crisis PR-projects

J. MARKETING SERVICES PROJECTS

J-1. Promotional campaign

J-2. Event Marketing

J-3. Internal/corporate events

J-4. DM-communication

J-5. Integrated campaigns with the use of marketing services

K. ADVERTISING CAMPAIGNS

K-1. Complex advertising campaigns and programs

K-2. Advertising series

E-01-17. Intouch "Watermelon"


Agency	Lime Lite Studio
Creative head	Niko Megvelidze - Creative Director BBDO Moscow
Author of idea	BBDO Moscow
Product	Insurance Services
Description	When you are in trouble, the only wish you have is to turn back time and "lay down the straw". But unfortunately it is impossible. Nevertheless, you may not be afraid of any unexpected trouble, if you insured your car in Intouch.
Team members	Client: Intouch Olga Kharybina - Head Of Customer Marketing Oksana Belyaeva - Direct Business Channel and Customer Centricity Director Agency: BBDO Moscow Niko Megvelidze - Creative Director BBDO Moscow Andrey Kuznetsov - Art Director Albena Kovaneva - Account Manager Ekaterina Kulyukhina - Copywriter Valery Gorokhov - Producer Production: Lime Lite Studio Luis Gerard - Director Tobia Sempi - DoP Grits - 1-st AD Albert Zurashvili - Executive Producer Moose - Line Producer Aleksey Velichko - Art Director Denis Blokha - Props Master Olga Nechiporenko - Stylist Pavel Makarchenko - Head of Casting Department Anastasia Trifonova - Casting Manager Krikunova Daria - Bidding Producer Vladimir Protsenko - Directors Scout

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