A. FILM
B. PRESS
C. OUTDOOR
D. RADIO
E. FILM CRAFT
F. DESIGN
G. INTERACTIVE
H. CREATIVE USE OF MEDIA
I. PR-PROJECTS
J. MARKETING SERVICES PROJECTS
K. ADVERTISING CAMPAIGNS
A-07-06. Nightmare
Agency | Saatchi & Saatchi Russia |
Creative head | Stuart Robinson |
Author of idea | Theodor Sandu, Dmitry Semenov, Dmitry Vtulkin |
Product | Vibrocil |
Description | Kids blocked nose is a big stress for parents: sleepless nights, poor health and even a baby's quiet breath, for tired moms, late at night, it may sound really scary. In order to communicate Vibrocil's efficacy for small children, we've wrapped our execution's idea around this insight and created an surprising and compelling "horror" TVC. |
Team members | Creative Director - Stuart Robinson Group Creative Head - Theodor Sandu Art Director - Dmitry Vtulkin Copywriter - Dmitry Semenov Producer - Tatyana Rebrova Account Director - Maxim Kouznichenkov Account Manager - Alexandra Ivanova Production - Fibr Film Director - Eric Steinman |