A. FILM
B. PRESS
C. OUTDOOR
D. RADIO
E. FILM CRAFT
F. DESIGN
G. INTERACTIVE
H. CREATIVE USE OF MEDIA
I. PR-PROJECTS
J. MARKETING SERVICES PROJECTS
K. ADVERTISING CAMPAIGNS

E-04-05. Rainbow

AgencyInstinct
Creative headRoman Firainer/Yaroslav Orlov
Author of ideaRoman Firainer/Yaroslav Orlov
Productcatalogue 2013
DescriptionNew communication campaign "New life of/at home"
Can you imagine how even small updates with textiles can add color and breathe new life into your home!
We start from a very famous kids poem, made of 7 words which help learn standard 7 colors of the Rainbow.
And we kicked it even further with more new lines - to represent the endless variety of colors, textures, patterns.
Team membersCreative Director: Roman Firainer/Yaroslav Orlov
Client Services Director: Marina Vershinina
Account Director: Anna Glinkina