A. FILM
B. PRESS
C. OUTDOOR
D. RADIO
E. FILM CRAFT
F. DESIGN
G. INTERACTIVE
H. CREATIVE USE OF MEDIA
I. PR-PROJECTS
J. MARKETING SERVICES PROJECTS
K. ADVERTISING CAMPAIGNS

E-06-19. Bright life online

AgencyLinea 12/ETC
Creative headYuriy Yudenko
Author of ideaAlyona Medvedyeva
ProductBroadband Internet access
DescriptionThe “Bright life online” TV commercial invites the viewer to join the vivid holiday of life with the high-speed access to the worldwide web, to discover the new possibilities and to see the world from a completely new angle.
The idea is based on the story of a man, who walks the same route day by day, living a life of bore and monotony, while the real feast of colors, music, dance and great mood swirls just in two steps down from him. There’s nothing easier than to break the circle of routine and dullness and to become a part of this bright life, that one and a half million of Ukrainians have already shared.
Team membersAgency:
Yuriy Yudenko – Сhief Operating Officer
Larisa Mazhnikova – Account Director
Nikita Titov – Art Director
Dmitry Merkulov – Copywriter

Production House 23/32:
Eli Sverdlov - Director of photography
Alexander Cherniavsky - Executive Producer
Masha Fabrichnikova - Producer
Masha Khalpakhchi – 1st AD