A. FILM
B. PRESS
C. OUTDOOR
D. RADIO
E. FILM CRAFT
F. DESIGN
G. INTERACTIVE
H. CREATIVE USE OF MEDIA
I. PR-PROJECTS
J. MARKETING SERVICES PROJECTS
K. ADVERTISING CAMPAIGNS

F-02-06. «Care about the Earth is in our hands»

AgencyWHY NOT?
Creative headVODOLAZHSKAYA KATERYNA
Author of ideaVODOLAZHSKAYA KATERYNA
Productdesk eco-calendar
Description
Ecosmile Company jointly with design studio WHY NOT? have developed an eco-calendar, its concept being based on an important mission идея – to motivate the people to take care of the Earth. Central visual elements conveying the message are hands holding the Globe. The calendar grid has two language versions and is based on the prominent ecological dates. The eco-dates are also a basis for slogans and visuals of each calendar page.
Environmentally friendly and clean materials were used to make this calendar:
- paper containing 25% of recycled fiber
- rigid base made of pressed wooden sawdust
- packing made of corrugated cardboard without adding dies and chlorine
To make mailing convenient, the calendar is of modular structure.
Team membersDesigner SLUSARENKO OLGA