A. FILM
B. PRESS
C. OUTDOOR
D. RADIO
E. FILM CRAFT
F. DESIGN
G. INTERACTIVE
H. CREATIVE USE OF MEDIA
I. PR-PROJECTS
J. MARKETING SERVICES PROJECTS
K. ADVERTISING CAMPAIGNS

F-05-10. Sberbank of Russia’s annual report: “170 Years. It’s Just a Beginning”

Agency DesignDepot
Creative headPeter Bankov
Author of ideaPeter Bankov
Productbanking services
DescriptionThe year 2011 was a jubilee one for Sberbank of Russia, that’s why the agency had a target to demonstrate 170 years of successful development of Sberbank through the prism of Russian history.
The theme of the report – indissoluble connection of the bank’s history and the history of Russia – is visually developed in the title-pages of the report. These are 18 page-spreads, each telling about the important events both in Sberbank and in the country for the decade.
Navigation inside the text was supported by meticulous work with typography – all the steps of the text arrangement are subjected to the unified hierarchy and stylistics.
Team membersДизайн-директор: Екатерина Кочкина
Дизайнеры: Юлия Невструева, Сергей Комаров, Лена Маппырова, Саша Петраков
Верстальщик Игорь Хан
Иллюстратор: Влад Васильев
Копирайтер: Денис Пожарский
Менеджер: Людмила Калюканова