A. FILM
B. PRESS
C. OUTDOOR
D. RADIO
E. FILM CRAFT
F. DESIGN
G. INTERACTIVE
H. CREATIVE USE OF MEDIA
I. PR-PROJECTS
J. MARKETING SERVICES PROJECTS
K. ADVERTISING CAMPAIGNS
G-01-13. Philips Dance
Agency | ISD Group |
Creative head | Viktor Shkurba |
Author of idea | Alina Revenko, Natalia Tachinskaya |
Product | Domestic applience and consumer electronics |
Description | On a web-site dance.philips.ua there are collected 6 stories which are telling us about Philips technics, Each story is a combination of an atmospheric music and modern choreography with laconic accents on the unique design and functional peculiarities of Philips technics. Due to the usage of a full-screen video and original decisions for the navigation menu, dance.philips.ua is not a banal promo-site, but an original artistic insallation in which there is a "Buy" button. |
Team members | Creative Director — Viktor Shkurba Technical Director — Alexander Savin Creative Group Head — Alina Revenko Creator and Senior Designer — Natalia Tachinskaya Designer — Sergey Komlev Lead Developer — Andrei Sergeev Copywriter — Ivan Siyak Copywriter — Anna Kashcheeva Video editing — Egor Tatarenko Music selection — Kristina Kulakovska Account Director — Anna Kumaritova Account Manager — Alina Kutsenko |