A. FILM
B. PRESS
C. OUTDOOR
D. RADIO
E. FILM CRAFT
F. DESIGN
G. INTERACTIVE
H. CREATIVE USE OF MEDIA
I. PR-PROJECTS
J. MARKETING SERVICES PROJECTS
K. ADVERTISING CAMPAIGNS

G-01-15. Useless Advice

AgencyDeluxe Interactive
Creative headGeorge Pavlenishvili
Author of ideaGeorge Pavlenishvili
ProductWashing powder
DescriptionStand against sick advertising cliches in a witty campaign "Useless Advice".
Team membersGeorge Pavlenishvili - Creative Director
Alexey Ermolaev - Senior Copywriter