A. FILM
B. PRESS
C. OUTDOOR
D. RADIO
E. FILM CRAFT
F. DESIGN
G. INTERACTIVE
H. CREATIVE USE OF MEDIA
I. PR-PROJECTS
J. MARKETING SERVICES PROJECTS
K. ADVERTISING CAMPAIGNS
G-01-28. Volga Resources Group
| Agency | DEFA |
| Creative head | Vadim Igonin |
| Author of idea | DEFA |
| Product | Volga Resources Group |
| Description | Our agency faced a no easy task to create an open resource presenting one of the closest companies in the country, the sphere of activity of which had never been mass announced before. Thus, the main goal of the company's website is informing representatives of the target audience about the structure, spheres of activity, and shareholders of Volga Resources Group. In order to attain the specified goals, it was decided to use the concept based upon the principle of the emotional presentation of the company's image. Unique visual presentation right at the front page declares that Volga Resources Group is a modern Russian open company, oriented at the European style of management. |
| Team members | Art direction: Nazir Khasavov Strategic planning: Alexey Glazkov Project management: Elena Ivko; Analytics: Katya Popkova; Slava Grabchak; Design: Vladmir Doroshevsky; Mihail Konovalov; Vitaly Kirenkov Programming: Artem Duzz; Content- management: Katya Ozerova; |
