A. FILM
B. PRESS
C. OUTDOOR
D. RADIO
E. FILM CRAFT
F. DESIGN
G. INTERACTIVE
H. CREATIVE USE OF MEDIA
I. PR-PROJECTS
J. MARKETING SERVICES PROJECTS
K. ADVERTISING CAMPAIGNS

J-01-18. Choose a pair on your taste!

AgencyGETBOB Digital Agency
Creative headIlya Kukharev
Author of ideaIlya Kukharev
ProductEve
DescriptionEve, a light alcoholic drink for women, was launching a new "paired" flavor in Belarus - mango and orange taste! But the new pair of fruits will be hardly mentioned and discussed by target audience. How to attract the attention of young cosmopolitan and sophisticated women? Video case with English subtitles: youtu.be/SdiIXO-2kvo
Team membersOlivaria Brewery:
Liudmila Struchevskaya, senior brand manager

GETBOB Digital Agency:
Zoreslava Kaminskaya, copywriter
Ivan Knyazev, art-director
Anna Karpova, account manager
Anton Martusevich, production manager