A. FILM
B. PRESS
C. OUTDOOR
D. RADIO
E. FILM CRAFT
F. DESIGN
G. INTERACTIVE
H. CREATIVE USE OF MEDIA
I. PR-PROJECTS
J. MARKETING SERVICES PROJECTS
K. ADVERTISING CAMPAIGNS

K-01-34. Right Time

AgencySUP
Creative headAlexander Kapelevich
Author of ideaSUP
ProductTabs
DescriptionSometimes it's too early.
And sometimes it's too late.
Now it's the right time to get your tablet at MTS.

After TV commercial were approved we spread the idea into every media.

We made triple 'teaser-pleaser-teaser' posters and prints.

When it came to radio entire ad blocks became our commercials unintentionally.
Short 'trailers' wedged between other commercials until revealing spot ran at the end of block.
Team membersCopywriter: Alex Timoshin