A. FILM

B. PRESS

C. OUTDOOR

C-2. Soft drinks

C-3. Alcoholic and low alcoholic beverages

C-4. Goods and services for the home

C-5. Home furnishing & appliance

C-6. Audio, video equipment, electronics, office equipment

C-7. Health & Beauty

C-8. Fashion and other consumer goods

C-9. Vehicles and transport services, car

C-10. Tourism and travel, entertainment, culture and sport

C-11. Consumer & retail services

C-12. Communication products & services

C-13. Financial& Business services

C-14. Self promo of advertising agencies and media

C-15. Corporate & image-building ads

C-16. Social advertising and charity

C-17. Different types of non-standard advertising out of home

C-18. Digital outdoor (interactive posters, etc)

D. RADIO

D-1. Food & Beverage

D-2. Manufactured goods

D-4. Self promo of advertising agencies and media

D-5. Social advertising and charity

DC-1. Copywriting, art writer

DC-2. Music and sound design

DC-3. Actor (announcer) work

E. FILM CRAFT

E-1. Production

E-5. Copywriting

E-6. Music and sound design

E-7. Special effects and computer graphics

E-9. Acting / Dialogue or monologue

F. DESIGN

F-1. Corporate Identity

F-3. Posters and billboards

F-4. Postcard, brochure, booklet

F-5. Multipage publications

F-6. Illustration, including magazine cover

F-7. DM-materials and original business gifts

F-8. Packaging Design

F-9. Design in an urban environment, design of stands and interiors

F-10. POS-design and materials

F-11. Design websites and banners

G. INTERACTIVE

G-1. Commercial sites

G-2. Non-profit Internet projects

G-4. Online Campaign

G-5. Viral campaign

G-6. Other interactive communication tools

G-7. Interactive craft: design

G-8. Interactive craft: copywriting

G-9. Interactive craft: video/audio

H. CREATIVE USE OF MEDIA

H-1. Media solution for TV, radio, cinema

H-2. Media solution for print media, transportation, outdoor advertising

H-3. Digital media solution

H-4. Special events, sponsorships, promotions

H-5. Non-traditional and ambient media

H-6. An integrated media campaign

I. PR-PROJECTS

I-1. Marketing PR

I-2. Corporate PR

I-3. Social and Political PR

I-4. Digital PR

I-5. Non-traditional PR-projects

I-6. Crisis PR-projects

J. MARKETING SERVICES PROJECTS

J-1. Promotional campaign

J-2. Event Marketing

J-3. Internal/corporate events

J-4. DM-communication

J-5. Integrated campaigns with the use of marketing services

K. ADVERTISING CAMPAIGNS

K-1. Complex advertising campaigns and programs

K-2. Advertising series

A-01-04. Puree


Agency	BBDO Russia Group
Creative head	Adrian Ely
Author of idea	Marina Dedyukina, Raluca Stroe, Nikita Voblikov
Product	Hypoallergenic pur?es
Description	FrutoNyanyna's hypoallergenic pur?es are perfect for first feeding, containing only water and natural vegetables. Nothing else. For some parents it can be hard to imagine how babies would enjoy them.
Team members	CO LTD “PROGRESS”: Sitnikov Dmitry - Marketing Director (Маркетинговый директор – Ситников Дмитрий) Smagina Valeriya - Category Director (Категорийный директор – Смагина Валерия) BBDO Adrian Ely – creative director (Креативный директор – Эдриан Эли) Natalia Tsyganova - Managing Director (Наталья Цыганова - Управляющий директор) Raluca Stroe - senior art director (Старший арт-директор – Ралука Строе) Dedyukina Marina – senior copywriter (Старший копирайтер – Дедюкина Марина) Voblikov Nikita - Art Director (Арт-директор – Вобликов Никита) Semenov Artemiy – Producer (Продюсер – Семенов Артемий) PRODUCTION HOUSE BALL PARK Scott Corbett – director (Режисер – Скотт Корбетт) Irina Nepomenko – producer (Продюсер – Ирина Непоменко)

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