A. FILM
B. PRESS
C. OUTDOOR
D. RADIO
E. FILM CRAFT
F. DESIGN
G. INTERACTIVE
H. CREATIVE USE OF MEDIA
I. PR-PROJECTS
J. MARKETING SERVICES PROJECTS
K. ADVERTISING CAMPAIGNS
F-01-51. Corporate identity of Russian Public Television
Agency | DesignDepot |
Creative head | Peter Bankov |
Author of idea | Peter Bankov |
Product | TV channel |
Description | The RPTV identity is based on the circle, a symbol that embodies harmony, strength, unity and all-embracing coverage. The two circles in the emblem symbolize pairs of areas and concepts that are key to the RPTV franchise: society and state, history and the present, culture and science, fact and opinion. RPTV exists at the intersection of these areas and notions. ?The circles are see-through to stress the transparency of RPTV's work and the openness of its editorial policy. One of the circles is shifted relative to the other to create a dynamic effect, symbolizing the station's proactive approach. |
Team members | Design: Lyubov Fyodorova |