A. FILM
B. PRESS
C. OUTDOOR
D. RADIO
E. FILM CRAFT
F. DESIGN
G. INTERACTIVE
H. CREATIVE USE OF MEDIA
I. PR-PROJECTS
J. MARKETING SERVICES PROJECTS
K. ADVERTISING CAMPAIGNS

F-02-33. A calendar as a piece of art

AgencySablya
Creative headEnaliev Damir Rashitovich
Author of ideaYagnuk Aleksandr Sergeevich
ProductCalendar
DescriptionRaiffeisen Bank Aval is one of the leaders on financial market. The bank has quite a history and traditions. So using a classical pieces of painting arts in calendar's design is a sort of natural thing, as for the bank with such a great reputation. The fact that the value of classical painting is out of time namely reflects the main advantages of a classical bank: stability, solidity and constantly rising funds. All the paintings which were used in calendar were built out of colorful bank logos, using the mosaic technique. The total amount of such elements which were used in composing process is over 8 000.
Team membersStrategy Planning Director – Fedorov Konstantin Mstislavovich
Creative Director – Enaliev Damir Rashitovich
Art Director – Yagnuk Aleksandr Sergeevich
Designer - Sannikov Nikolay Petrovich, Belikova Maria Anatolievna, Pogrebniak Alexey Vladimirovich
Senior Copywriter – Mamontov Dmitriy Vyacheslavovich
Client Service Director – Yakovleva Nina Fedorovna