A. FILM
B. PRESS
C. OUTDOOR
D. RADIO
E. FILM CRAFT
F. DESIGN
G. INTERACTIVE
H. CREATIVE USE OF MEDIA
I. PR-PROJECTS
J. MARKETING SERVICES PROJECTS
K. ADVERTISING CAMPAIGNS

F-06-04. the company with human face

AgencyYoung & Rubicam
Creative headBarsukov Dmitry
Author of ideaKharkoff Yegor
Productmmr
DescriptionTo make the workforce feel confident, follow the corporate ideals and values, you may rely on the leader’s charisma or provide conditions, that could knit the likeminded people.
In the first variant the collective will be attached to the company with ears and in the second one – with soul.

The joint image, which was collected of the face’s elements, perfectly conveys the commonhumanity of the corporate entity.
Team membersDidyk Andriy (designer)
Veretinskiy Andrey (copywriter)