A. FILM
B. PRESS
C. OUTDOOR
D. RADIO
E. FILM CRAFT
F. DESIGN
G. INTERACTIVE
H. CREATIVE USE OF MEDIA
I. PR-PROJECTS
J. MARKETING SERVICES PROJECTS
K. ADVERTISING CAMPAIGNS

F-08-15. SHAPKA

AgencyFerz AMH
Creative headOleg Tyulin
Author of ideaOleg Tyulin, Igor Gavrilenko,Valeriy Zimin
Product«SHAPKA» condoms package
DescriptionWitty and fervent name of a brand has detected non standard subjects for this segment of easy fun and inspired us on a creative idea: to emphasize originality of an image of product through its self-sufficient. Any latent senses, thought-up properties and glam. Probably, world-wide phrase "do not forget to wear a hat" will find out another sense soon, and the name and image of the product will become nominal. Anyway we sincerely trust.
Team membersCreative director – Oleg Tyulin
Design director – Igor Gavrilenko
Designer - Valeriy Zimin