A. FILM
B. PRESS
C. OUTDOOR
D. RADIO
E. FILM CRAFT
F. DESIGN
G. INTERACTIVE
H. CREATIVE USE OF MEDIA
I. PR-PROJECTS
J. MARKETING SERVICES PROJECTS
K. ADVERTISING CAMPAIGNS
G-07-04. VKRAINA.COM
| Agency | GRAPE Ukraine |
| Creative head | Sergey Milyuk |
| Author of idea | Iurii Gladkii |
| Product | VKRAINA.COM –multimedia online presentation, based on the private collection of European maps of XVI-XVIII centuries. |
| Description | Brief. Launch the socio-educational program from "Kyivstar" to encourage Ukrainians to learn more about their country through modern telecommunication facilities. Solution. VKRAINA.COM –multimedia online presentation, based on the private collection of European maps of XVI-XVIII centuries. VKRAINA.COM project allows you traveling through the centuries and tracking changes in European perceptions of the formation, development and status of the Ukrainian lands during XVI-XVIII centuries: • 34 digitalized maps of XVI-XVIII centuries. Each of them is the artwork and the historical material • Exclusive ringtones to each card: renaissance lute, baroque lute, harpsichord, flute, piccolo, viola da gamba, tambourine • Hand-painted pages using cursive Cossack • The average size of card: 50 MB • 198 places of interest marked on all maps • This project is absolutely socialized. For instance, each user can save a fragment of the map as a cover for his Facebook profile. |
| Team members | Kyivstar team: Darya Partas, Leading PR Expert Petr Ivanov, Head of Corporate Communications GRAPE Ukraine team: Sergey Kuzmenko, Digital Strategy Director Nataliya Strelchenko, Art Director Aleksandra Alokhina, Copywriter Elena Salivon, Production Director Mikhail Maslivets, Technical Director and Web Developer Artem Gavrysh, Junior Front-End Development Karina Zhuravlova, Account Manager Eugene Shkolnyi, Motion Designer Vadim Borisenko, Composer Alexei Gorshkov, Producer Andrew Bedrov, Photographer |
