A. FILM
B. PRESS
C. OUTDOOR
D. RADIO
E. FILM CRAFT
F. DESIGN
G. INTERACTIVE
H. CREATIVE USE OF MEDIA
I. PR-PROJECTS
J. MARKETING SERVICES PROJECTS
K. ADVERTISING CAMPAIGNS
H-03-24. "Clean Heads" Party
Agency | ISD Group |
Creative head | Viktor Shkurba |
Author of idea | Ivan Siyak |
Product | Anti-dandruff shampoo NIVEA |
Description | How to attract the consumer in a noisy media space during the parliamentary elections? How to show a cutting-edge technology product? Idea: Your old anti-dandruff shampoo should resign! We simulated the pre-election confrontation between the two charismatic candidates on the political arena, who attracted public attention with new statements. Solution: Two propaganda campaigns, progressive technologies vs conservative views. Each has it's own slogans, banners, websites with the programs, votings, ratings and volunteers. Who is your vote? svobodu.com.ua/intro/?en" |
Team members | Art Director — Viktor Shkurba Technical Director — Alexander Savin Designer — Alexander Yaroshenya Lead Developer — Andrei Sergeyev Developer — Alex Nasirov Copywriter — Ivan Siyak Video editing — Egor Tatarenko Account Director — Anna Kumaritova |