A. FILM
B. PRESS
C. OUTDOOR
D. RADIO
E. FILM CRAFT
F. DESIGN
G. INTERACTIVE
H. CREATIVE USE OF MEDIA
I. PR-PROJECTS
J. MARKETING SERVICES PROJECTS
K. ADVERTISING CAMPAIGNS

H-03-24. "Clean Heads" Party

AgencyISD Group
Creative headViktor Shkurba
Author of ideaIvan Siyak
ProductAnti-dandruff shampoo NIVEA
DescriptionHow to attract the consumer in a noisy media space during the parliamentary elections? How to show a cutting-edge technology product?

Idea: Your old anti-dandruff shampoo should resign! We simulated the pre-election confrontation between the two charismatic candidates on the political arena, who attracted public attention with new statements.

Solution: Two propaganda campaigns, progressive technologies vs conservative views. Each has it's own slogans, banners, websites with the programs, votings, ratings and volunteers. Who is your vote?

svobodu.com.ua/intro/?en"
Team membersArt Director — Viktor Shkurba
Technical Director — Alexander Savin
Designer — Alexander Yaroshenya
Lead Developer — Andrei Sergeyev
Developer — Alex Nasirov
Copywriter — Ivan Siyak
Video editing — Egor Tatarenko
Account Director — Anna Kumaritova