A. FILM
B. PRESS
C. OUTDOOR
D. RADIO
E. FILM CRAFT
F. DESIGN
G. INTERACTIVE
H. CREATIVE USE OF MEDIA
I. PR-PROJECTS
J. MARKETING SERVICES PROJECTS
K. ADVERTISING CAMPAIGNS
F-05-07. Tyumenenergo, Annual Report 2011
| Agency | Volga Volga Brand Identity |
| Creative head | Dmitry Pisotsky, art director |
| Author of idea | Philipp Koltyga, creative director |
| Product | Tyumenenergo OJSC |
| Description | Open Joint Stock Company of energy and electrification "Tyumenenergo" is the largest distribution company in the Ural Federal District and has leading positions on the market of power transmission services. It covers three subjects of Russian Federation: Yamal-Nenets Autonomous District, Khanty-Mansi Autonomous District – Yugra, and the Tumen Region. Objective: To present the financial results of OJSC "Tyumenenergo" for the year of 2011, and to reflect in the Report the main priorities and important company values. To expand the key events of the year – the approval and launch of innovative Program of development and put into operation of several major transforming substations. Decision: The design of the Report is based on the presentation of Tyumenenergo as a coherent system, where each element is important - whether it's a man, a division, or a part of the infrastructure. The elements, depicted in half-titles, reflect certain activities of the company. City on the cover, assembled from these elements, illustrates the idea that all this elements are important parts of a whole. It also reflects significant for "Tyumenenergo" values: attention to detail and their importance to the overall result. Clear graphics and illustration style of the Report form the image of a modern company, technically and structurally complex, organized, with an open and friendly to the outside world. Easy and "lightness" bright palette of the unit harmonizes with the company's priority theme of environmental safety. For ease of navigation on the Report the color-coded sections were added. |
| Team members | Philipp Koltyga, creative director Dmitry Pisotsky, art director Natalia seredova, designer Anna Myagkova, illustrator Vasily Zakharchenko, prepress Mariya Bondarenko, project director |
