A. FILM
B. PRESS
C. OUTDOOR
D. RADIO
E. FILM CRAFT
F. DESIGN
G. INTERACTIVE
H. CREATIVE USE OF MEDIA
I. PR-PROJECTS
J. MARKETING SERVICES PROJECTS
K. ADVERTISING CAMPAIGNS
F-05-06. Rosneft, Annual Report 2011
Agency | Volga Volga Brand Identity |
Creative head | Dmitry Pisotsky, art director |
Author of idea | Philipp Koltyga, creative director |
Product | NK Rosneft JSC |
Description | JSC "NK" Rosneft – the leader of the Russian oil industry and one of the largest public oil and gas companies in the world. The principal activities of the Company are exploration and production of oil and gas, production of petroleum products and petrochemicals, and marketing of these products. The company is included in the list of strategic enterprises of Russia. Objective: To present the financial results of JSC "NK" Rosneft and the most significant events of the year of 2011 – such as significant increase in net income, obtaining of new licenses for oil exploration and agreement on strategic partnership with ExxonMobil. Solution: Accented watercolor graphics of half-titles, large clear diagrams and light color palette of publication present Rosneft as a dynamic, modern company. Plots of images and sketch technology of illustrations set the vector of the future - resource potential and technological innovation are the key to long-term growth. |
Team members | Philipp Koltyga, creative director Dmitry Pisotsky, art director Vladimir Grigoriev, designer Vasily Zakharchenko, prepress Mariya Bondarenko, project director Alexander Klypin, project manager |