Irina heads MMR from December 2009. Prior to that she was the deputy editor-in-chief of MMR and the editor of the block «Praktika» of "Investgazeta". During 3 years, the project was transformed in 5Dmedia brand. It combined dynamic mmr.ua, printing mini encyclopedias on trend MarketingMediaReview marketing subject, the seminar and educational direction, the award for the best corporate marketing teams of the country X-RayMarketingAwards and the consulting and creative MMRLab project. Prior to joining the journalism Irina worked in marketing and PR in favour of the client (development of commercial real estate and the retail) By education Irina is the historian and the marketing specialist. Now she is finishing the ExecutiveMBA program of Sheffildsky university. Her specialization is innovations in media business